Welcome back to the latest edition of Flashback Friday Flop, a weekly feature in which I examine a hip-hop album from years ago that was considered a flop, either critically or commercially or both, when it was released and see if it has gotten better – or worse – over time.
This week: Ja Rule’s Blood in My Eye (2003)
From 1999 – 2002, Ja Rule released four albums, all of which went platinum with two of them reaching triple platinum status. He mixed the street with the charts and became a hit machine, breaking through into the mainstream with 2000’s “Put It On Me.” His combination of singing and rapping helped bridge two separate styles that often needed a collaboration to pull it off. Ja could do it on his own.