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Flashback Friday Flop

Flashback Friday Flop: “Double Up”

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Welcome back to the latest edition of Flashback Friday Flop, a weekly feature in which I examine a hip-hop album from years ago that was considered a flop, either critically or commercially or both, when it was released and see if it has gotten better – or worse – over time. 

This week: Mase’s Double Up (1999)

In hindsight, it’s fascinating to look back and see how quickly hip-hop changed from 1997 to 1999. Yes, the culture shifted when 2Pac and The Notorious B.I.G. were murdered within about a half-year of one another, but I’m talking about what happened after that.